OriGinaLe is Obbi Good Label’s exploration into outdoor-driven design, bringing together performance carry, field wear, and everyday utility as one cohesive system. Built for movement, durability, and real-world use, the collection moves effortlessly between urban life and the outdoors. From rugged everyday carry bags and outdoor utility gear to field-ready apparel designed for work, travel, and everyday outdoor use, each piece is thoughtfully constructed with function, comfort, and longevity in mind. Purpose-built rather than trend-led, OriGinaLe reflects a modern outdoor mindset, adaptable, functional, and designed for life in motion.